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What Causes Hair Loss

There's lots of different types of hair loss from thinning, to total loss of hair or medical conditions such as alopecia. It can be genetic, due to your age, as a result of stress, bad nutrition, experienced after pregnancy - or simply by just over-using your straighteners!

Hormones

Which can be affected by genetics, stress, poor diet, medication and nasty toxins

Stress

Physical or emotional stress can profoundly impact your hair growth

Environment

This is your surroundings - can be as simple as the products you use, the pillow you sleep on and the food you eat

Metabolism

A slow metabolism can impact your hair's ability to grow and regenerate

Nutrition

A poor diet results in nutritional deficiencies that can delay new hair growth

The Hair Growth Cycle

We want our hair to stay in the growth phase for as long as possible and our range of products are all designed with this in mind.

1. Anagen Phase - Growth Phase

2. Catagen Phase - Transitional Phase

3. Telogen Phase - Shedding Phase

4. Exogen Phase - Re-growth Phase

Anagen is the first and most important phase for growth. The longer hair stays in this phase, the longer it will grow (about 80-90% of hair is in the Anagen phase at one time.) Catagen is a transitional phase lasting around 2 weeks when the hair detaches itself from the blood supply and a 'Club Hair' is formed.

Telogen is when the resting 'Club Hairs' are released, and the hair follicle rests for around 3 months. New hair then pushes the club hairs up and out of the follicle. Exogen is the final phase in the cycle where the old hair sheds from the scalp. This can last around 2-5 months before the follicle then starts to grow new hairs and starts back at the Anagen phase again.

Hair Growth Timeline

2 weeks

Hair begins to feel hydrated and revitalised

Be consistent and take your vitamins daily. Your hair should already be looking shiny and healthier! Incorporate scalp massage into your washing routine as this will help to exfoliate the scalp and stimulate blood flow to the scalp that encourages hair growth.

1 month

Hair begins to grow faster and hair condition continues to improve

Depending on your concern and your natural hair growth cycle, you should now have staRted to combat any vitamin deficiencies that were disrupting your cycle. You may notice your hair is growing a little faster than before and is overall much healthier.

2 Months

Hair is growing faster than normal, shedding phase is slowed and hair appears thicker

You are well on your way to healthier, longer hair growth. Try and make some further changes to your hair care routine e.g. cut down on your heat styling to boost your results.

3 Months

Hair condition is stabilised, and hair continues to grow at optimum rate

By this stage we would expect everyone to notice a change in their hair, whether it looks shinier, you have added length, or your hair loss has reduced. Make sure you incorporate a healthy diet, exercise and optimum sleep to keep your body healthy and stress levels low, as this will really benefit.

Key Ingredients:

Biotin

Plays a big part in the synthesis of amino acids and is not something our body naturally makes. Biotin supports the production of the amino acid keratin, which are the protein and building blocks of our hair that help keep it strong, healthy and shiny.

Selenium

Activates an enzyme (a molecule used for different chemical reactions of the body) important for the regeneration of key antioxidants, such as Vitamin C. These further promote hair growth and regrowth by killing harmful free radicals (free radicals are very harmful to the healthy growth of hair and skin cells of the body as they play a major part in premature aging and weaker hair follicles).

Zinc

A Zinc deficiency can cause hair loss so we need to ensure you're getting your daily dose. It plays a key role in hair tissue growth and repair and also keeps the oil glands on your scalp working correctly.

Our cosmetic products work topically, targeting the hair follicle to encourage health and growth.

You'll find our products enriched with key actives such as:

Vegan

Paraben Free

No harsh sulfates

Hydrolysed Wheat Protein

A natural ingredient derived from wheat germ that essentially swells the hair shaft with moisture to make it appear thicker giving hair an overall fuller, shinier and healthier appearance.

Amino Acids

Strengthen and moisturise the hair because of their water-attracting habit. They help damaged hair improve its surface and strength, resulting in smoother strands that break less.

Panthenol

A derivative of Vitamin B5 and a humectant, means it helps retain water and moisturises hair strands. it is capable of penetrating the cuticle and entering the hair shaft where it aids in moisture retention and provides volume.

Pea Sprout Extract

This natural ingredient is high in phytonutrients, and has been clinically shown to reduce hair loss, improve density of hair and prolong the life cycle of hair when used consistently over a 3-month period.