Journey to the origins of Desigual
More than 25 years have passed since Thomas Meyer made a jacket with remnants of used jeans. The Swiss businessman at the time had no idea that this original piece was the germ of Desigual, a company that will close 2010 with a turnover of 450 million euros and more than two hundred stores and franchises with a single brand.
Desigual, the latest phenomenon in Spanish fashion, began its journey in 1983, when Meyer created the first piece of clothing in his empire of fun clothes. A year later, the Swiss looked for a brand to stamp on his clothes. Desigual was born from an idea by filmmaker Isabel Coixet, which came with the motto 'it is not the same'.
After presenting its first collection, the brand opened its first point of sale, located in Ibiza. In 1986, the year the establishment opened its doors, the Desigual team was composed of forty people. Today, the company has about 2,000 workers and is preparing to install a new headquarters in Barcelona to respond to its development.
But not all were successes in the company's origins. Rapid growth caught the company off guard, which in 1988 was forced to ask for suspension of payments, the current bankruptcy. Meyer then made the first important decision in the history of Desigual: to continue with the brand.
With the Feel you sexy collection, launched in 1991, Meyer's first prints saw the light, which became the most characteristic sign of Desigual. With this charge, the commercial and financial restructuring of the company began.
The second key moment for Desigual happened in 1992. Meyer met Manel Adell, former manager of companies like Agrolimen, Bang & Olufsen and Schweppes. The two crossed the Atlantic on a sailboat, along with eleven others. Ten years later, Adell would join the company to lead growth.
In the mid-nineties, the company made the leap to the foreign market, with its first sales to France and Portugal and opened its first own stores, in Salou, Lloret de Mar and Platja d'Aro, three Catalan municipalities linked to tourism. Currently, Desigual is present with its own establishments in cities such as Berlin, London and New York and exports already account for more than 50% of its sales.
Despite being a chain, Desigual also used the catwalk as a marketing tool in its origins. In 1997, the brand paraded again on Gaudí's extinct catwalk in Barcelona.
Later, in 2003, Desigual started to develop innovative advertising actions, such as Paint-parties (parties where the customers decorate the stores themselves), Kiss Tours (kisses in the middle of the street) or Naked, that is, customers enter the shops naked and skirt dressed.
The incorporation of Manel Adell into the company was a real shock. Adell began his collaboration as a consultant and then as a partner and CEO. In addition to promoting development in Spain (in 2005 alone, 24 stores were opened in the country), Desigual opened its first store abroad in 2006, located in Singapore.
In the past three years, Desigual has established itself as a true phenomenon in fashion distribution. Stores in the United States, a corporate headquarters at the foot of the luxurious Hotel Vela and an online distribution platform that will serve the entire world. The next step? Landing in China, but in 2012.
Desigual Coupon Codes
If you're looking for coupons at Desigual, then you'll be here at the right place! We update daily our coupons and offers, we search for you the best Desigual Coupon Codes and offers, you will always save on your online purchases with our coupons. At the list on top of this page, you'll see all the offers, coupons, promo codes and discounts currently available at Desigual. Easy, right? This listing was last updated on 01 December 2023.
We want to help our loyal visitors as much as possible to get a discount at as many online webshops. Therefore, beside Desigual, we have over 20'000 other online webshops located in the USA on our website with a wide range of Coupon Codes, offers and promotional codes. For example, check out our Splendid Promo Code or Speedway Motors Promo Code, they have daily new offers and coupon codes.
There are mostly several Coupon Codes available. Just think of a free shipping code or a code that gives a certain percentage of your order. Some Coupon Codes are for a specific product, other promotional codes give you a discount on the entire assortment. It is a surprise every day, which promotional codes offer the webshops, but in any case, they will find them here on our website!
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How can I use a Desigual Coupon Codes?
A promotional code or promotional code from Desigual can be used in two ways. The first way is by simply clicking on "SHOW CODE", copying the code, and then pasting it into the shopping cart of this webshop. The other way is by clicking on 'VIEW OFFER', after which you will be redirected directly to the webshop and the discount will be applied automatically.
Most Promo Codes can be used, but we also offer promotional codes and offers from stores and brands abroad like Europe, China or Brazil. This way you will find the best bargains worldwide!
To make at for our visitors as easy as possible, we've selected the best and most advantageous Coupon Codes from Desigual and put them on top of the listing. This way you save time, because you see all Coupon Codes in a handy overview. So, if you're going to buy with Desigual Coupon Codes, we recommend using a coupon code or offer from our website, so you can enjoy more online shopping! And the most beautiful of everything? All of our Coupon Codes can be used for FREE!
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What is a Desigual Coupon Code?
A coupon code from Desigual is an alphanumeric code that you use to get the discount on your order. These Coupon Codes are also called coupon code, promotional code, discount code, promo code or coupon. Webshops from around the world use these types of codes to give discount to their customers on certain products or orders.
What are the promo codes and offers currently valid for Desigual at December 2023?
Right now, there are 4 Coupons codes and 33 offers available for Desigual:
Desigual CA Coupon
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How often does Desigual release new coupon codes?
Lately, we've discovered a new discount code from Desigual every 30 days. Over the last 90 days we've found 4 new coupons from Desigual.
How much can I save by using a coupon at Desigual?
With the best discount we've found, you can get up to a $80 OFF. Desigual shoppers have saved already 94 times at checkout.
How do I get the latest deals from Desigual?
Subscribe to 1001promocodes.com's email alerts for Desigual and we will email you notification every time we discover a new discount code. If you can't find a working coupon code right now, subscribe and receive the latest deals as soon as we discover them.
Are there any active Desigual coupon codes at this time?
Yes! Right now on 1001promocodes.com, you can find 4 coupon codes for Desigual that are verified and working. Desigual coupons and promo codes found on 1001promocodes.com have been used 94 times, equalling lots of savings!
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