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The Pros of Selling on eBay

So, where did "eBay" actually come from? Long before AuctionWeb existed, Omidyar went to Sacramento to register the domain echobay.com for his planned business name Echo Bay Inc., but it was taken. He came up with 'eBay' on the spot and registered it instead.

On Labor Day weekend in 1995, computer programmer Omidyar wrote the code for what he called 
an "experiment." He wanted to know what would happen if everyone in the world had access to a single global marketplace. To test his idea, he came up with an auction website, where he listed a broken laser pointer that he was going to throw away. In the end, a collector bought it for $14.83.

Among the other items sold just a week after Omidyar launched eBay were autographed Marky Mark underwear for $400, a Superman metal lunchbox for $22, and a Toyota Tercel for $3,200.

Gain New Customers

Nobody visits eBay looking for your brand. However, they may stumble upon your products- which they wouldn't have ordinarily done. Once you've secured a buyer, you've then got an opportunity to turn them into a repeat customer. Although this is harder to do in comparison to Shopify, it's not impossible.

It's Simple to Get Up and Running

Setting up an eBay storefront is way easier than crafting your own e-commerce store. Just sign up for an eBay account and purchase a subscription which enables you to run a shop.

From there, you can customize your storefront quickly and then immediately start adding products to your shop. With eBay, you don't have to dedicate a ton of time and effort to set up your e-commerce business.

eBay sellers also have the option of managing their store via a mobile app- which again provides users with an efficient method of running their business.

Enjoy Seller Protection

eBay protects its buyers.

In the unfortunate event, a seller isn't paid by a buyer or a consumer files a 'Money Back Guarantee' without any proof the seller's done anything wrong- eBay has protocols and procedures they use to protect the seller.

Enjoy Support From the eBay Community

The eBay community is a fantastic resource. If you're new to the platform, learn how to grow your shop from others who've already enjoyed success. Utilize the discussion boards and question and answer forums and learn a thing or two from the pros.

Selling Options

Unlike other online marketplaces, eBay offers sellers the option of auctioning off their merchandise or registering it as a 'Buy It Now' listing.

eBay Doesn't Compete with Its Sellers

Unlike, Amazon, eBay doesn't sell products on their marketplace- which means they don't have an incentive to hide your products.

On the subject of gaining visibility, your product listings on eBay benefit from a boost in SEO. On the whole, you're more likely to rank your products higher using a platform like eBay because this domain commands a lot of authority.

Use the 'About Me' page on your eBay shop to your advantage. Here you're permitted to post a direct link to your e-commerce store- so make the most of this opportunity!

In addition to this, you can also include marketing materials inside the packages you send eBay customers.

For example:

• Business cards with your online store address.
• Boxes with your URL plastered all over them.
• A catalogue of your products, with a call to action to visit your e-commerce store.

You get the idea!

Customer support at eBay can help you with just about any issue, whether it's an order that never arrived or a product that showed up damaged or defective. The e-commerce site's customer-service channels can also assist eBay sellers facing issues. Whether you're buying, bidding, or selling, eBay has customer-service representatives on hand to help you.

The solutions to many common eBay issues can be found in a number of articles published on the e-commerce site's Help page - think topics like "Return an item for a refund" or "Tracking your item." You can find these articles by punching a few keywords into the search bar under the "Help & Contact" section of the site or browsing the general topic pages.

If you don't see your issue, contacting eBay customer support over the phone is easy. eBay even offers a callback feature that lets you decide when you want them to call you. Phones are not everyone's preferred method for addressing customer-service issues, though, so here are a few others.

Back at the Help portal, choose which topic your issue falls under and then select the email eBay directly option. They generally respond within 24 hours. You can also do a one-on-one live chat with a customer-support agent, though there may be wait times just like the phone. People who are big on social media can try tweeting at eBay via the @AskeBay Twitter handle.

Seller Fees: eBay

Notably, eBay charges its sellers two different fees: an insertion fee and a final value fee. Here's a breakdown of each:

• Insertion fee: The company's insertion fee is the same as a listing fee. All sellers get up to 50 zero-fee listings every month. Those who have an eBay store may get more. Once those are used up, the fees cannot be refunded even if the item doesn't sell. Sellers are charged one insertion fee per listing, per category. The account holder gets one fee credit for every auction-style listing for which they paid an insertion fee, provided the item sells.
• Final value fee: If the item sells, eBay charges sellers a final value fee. The value of the fee, charged per item, depends on the total sale amount. Although tax is not included, the total sale amount includes shipping and any other additional charges added to the item's price.

Additional fees may apply.

• Advanced listing upgrade fees: The company charges sellers fees if they add advanced listing upgrades. The fees are based on the type of upgrade added. These are add-ons to the listing that aren't covered in the basic listing or insertion fee. Not all listing upgrades are available with every listing tool.
• Supplemental service fees: The site also charges sellers supplemental service fees. These range from shipping labels originated from the eBay site or refund reimbursements to eBay.